This is the strategy I’ve come up with for creating high-quality content that will generate leads for potential clients that can also be used to generate revenue passively through AdSense from YouTube views.
This is the strategy we should be using to develop quality content that is able to get views.
Imagine a chain linking everything together. Most content creators focus on video production and then react to their analytics and wonder why they failed or succeeded. In order to create content that is not only high-quality but generates revenue we need to put effort into
The links below will take you to information about each step in this process.
Jay Townsend makes highly compelling content for candidates running for office. His videos are high quality but bland and there isn’t much effort put into creating thumbnails or trying to make people click on his videos.
He’s been doing this for 9 years and my guess is that he has released his videos as a lead generating service and makes money from his consulting services and does not rely on revenue from Youtube views.
Some of his videos have 100k+ views but the average view count is between 250-5k which isn’t much.
Chris Jones is freaking amazing at all levels. This is from a web series Chris did about Arkansas. The content is quality and highly compelling. There was quite a bit of effort put into the production values of these videos.
Unfortunately like Jay Townsend the videos put out by Chris Jones are averaging just a few hundred over years. This would be considered unsuccessful despite the quality of the content.
I would love to talk to him and find out who did these videos and if they want to do more.
This video explains what Chris and Jay Townend both did wrong and you should watch it.
It outlines the strategy he uses to create successful video content. It doesn't seem hard and part of his strategy involves making it look easy.
This is definitely something that we should strive to emulate.
Jay Townsend has done videos collaborating with other people interested in interviewing him and talking about how to run for political office. If there is support for my efforts then I will work on establishing a line of communication with him. If this idea gains some traction there might be lucrative possibilities that would make him consider working with us further.
This video isn’t a must watch but is shared to give people an idea about how he collaborates with others on YouTube.
While we are making quality content that will generate passive revenue we should be focused on organizing and using the data we accumulate. My vision is to create a repository for information on running for office that would include links to former and current candidates and would be monetized by memberships and offering services. Below is work I did this last weekend creating information about the state of Tennessee to help people become more politically involved there and educate them about the people currently in office.
After two years of free work for candidates I would very much like to see a return of investment for the time that has been spent getting us to this point.
It won’t be hard to get in touch with Chris I used to DM with him all the time. Jay would be harder but still possible.
The video to the right is long but everyone interested in making money easily should watch it. There’s a system to how to do it and we just need to follow the system laid out in this video.